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Make Money Online - The Bum Marketing Way Part III

02.06.2008 by Kenneth in Article Marketing

OK..  You should have signed up for the two article directories that I suggested now.  If you havn’t yet head over to Make Money Online - The Bum Marketing Way Part II and sign up today.  This next and last part of this bum marketing tutorial involves writing the articles that you will publish on these article directories.  I have to warn you.  Don’t go about this without a purpose.  What I mean by this is that with article marketing you are advertising (creating an article) that caters to either a keyword or a subset of keywords.  I have found people writing just to write.  That is fine, but were using this technique to make money.  Now, if your just looking to gain links with no traffic then by no means go ahead and just write a none directed article.

Do the research:

Before starting to write your article make sure you do the research.  That means going out to your favorite keyword research tool and looking over some keywords.  Checking there search volume and deciding how those keywords relate to the topic that you are going to link to later on.  Try to find keywords that will not take a lot to get to the top of the search results.  These keywords will have high search volume but low competition.  Competition is how many people have writen content for the subject. 

Once you have gathered they keywords it is now time to write the article.  Most article directories don’t allow for a lot of keyword dropping (using the keyword excessively).  So this is my formula.  Mention the keyword twice in the first paragraph.  In the second paragraph mention the keyword once and a variation of the keyword.  For the rest of the article spinkle in all the other related keywords.  Try to make the wording flow as if the keyword really belongs in the paragraph.  Don’t use bold text or itialize to emphasize the keyword.  The directories will grip about that.  Don’t throw any links into your body, they will not accept that.

Now that you have the article body complete now you need to setup the resource box at the bottom of the article.  In the box write a inviting message with the link to you website.  Do not link directly to a affiliate site the article will not get accepted.  You have to link to a site or redirect from a top level site domain.  Redirects from a subdirectory are not acceptable.  For example, www.yoursite.com is acceptable.  www.yoursite.com/aff is not acceptable.  At least with ezinearticles it is not acceptable.  One note: please read the rules of each site that you decide to post articles to.  Some will let you do a lot more than most.  In this case ezinearticles.com is very strict with their content providers so they will not accept most of the tricks that most affiliate marketers use.

Once the resource box is complete your done.  Proof read and publish the article and wait to see if it has been accepted.  If accepted then start checking the serps for the article and see how your ranked.  If the ranking is not to your liking you can always start linking to the article to help the serps.  If the article is not accepted, work to correct the errors and if you don’t understand ask questions.  Most directories will get back to you promptly.  That is it and good luck… 

Learn More About Bum Marketing

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